Partners that appear record-breaking
Without strong partners a world-record project would not be possible. “Since years I enjoy the priviledge to follow my passion - the triathlon and extreme sport - profesionally, thanks to my sponsors.”, says Michael Strasser happily.
Michael Strasser’s most important major-sponsors are:
Making the world a little healthier and eco-friendlier, that is the aim of “Norwex”. Cleaning without chemicals, thus biodegradable, that’s the companies credo. To Michael Strasser “Norwex” is an ideal support, also globally seen. “I care a lot about the environment. If every man and women on earth contributes something to a ecologically friendly life, a lot would change for the better. Norwex has the right approach to that.”
Since two years the sausage- and meat producer, which by now also creates various haute cusine products for hobby chefs, is Michael’s main sponsor. Wiesbauer supports him ideally in his preparations for the project “Ice2Ice”. “A sous vide cooked filet steak after workout is a treat that is hard to resist”, smirks the extreme sport athlet.
A new partner for the project “Ice2Ice” is “Ströck-Bread”. A company with tradition which has been a player in sports for years.
“Have a taste of the variety of high-quality bread at ‘Ströck Feierabend’ (one of Ströck’s bakerys in Vienna’s 3rd district) and you’ll know what I mean….” swoons Strasser, who can count himself lucky being one of the few athlets who find their very own bread-roll in the “Ströck” master-bakeries. “Ströck created a heart shaped roll made out of barley, which facilitates living with a high cholesterol level – a genetic defect from which I suffer.”
Safety is a key factor of Michael Strasser’s adventures and associated achievments. With “ABUS” he has the best partner when it comes to theft-proof bike locks, proficient security solutions and protecting helmets.
“My bikes have the value of small cars and should better not be stolen during the project. It is important to know you can rely on your partner.”, says Strasser, valuing the cooperation with ABUS.
Michi is a real gobletrotter and now very „pride“ to be able to represent an Austrian bike sponsor. Simplon stands for highest quality and integrity. With die individual system every bike is unique, perfectly shaped and built according to individual requirements. For „ice2ice“ we built the totally new developed Aero-Bike „Pride“… #simplon
Recently, I became the first cyclist to join a new campaign by the United Nations Environment Program called “Mountain Heroes”. At the heart of this initiative are exceptional athletes who spend part of their time raising awareness of environmental issues, in particular mountain conservation. From a climate perspective, mountains are very relevant because they are early indicators of the effects of climate change.
I think everyone of us can play a litte part to help to mitigate the impacts of climate change, eg by switching to sustainable transport modes such as cycling. And if we all contribute something small, eventually something big can come of it.
Sponsors & Outfitters
For years Rene Haselbacher is manufacturing Michis indivudial biking clothes. Top Design combined with highes quality – whoever tried RH77 once will notice the difference! Also the durability is worth being mentioned – even bike shorts worn by Michi for 11.000km through Africa are still in shape… #rh77cycling